On October 15, the Tea Research Institute of the Chinese Academy of Agricultural Sciences held the “Service Action for Rural Characteristic Industry Development and Wangcang Training Course on High-Value Utilization Technology of Tea Resources” in Wangcang, Sichuan. More than 80 people, including heads of agricultural authorities and technology promotion personnel from townships and towns of Wangcang County and surrounding counties and cities, attended the training.
Guizhou Tongren Guicha Tea Industry has disclosed progress across its whole matcha industry chain: it has built a matcha factory with an annual production capacity of 7,200 tons; in 2025, it produced and sold 2,500 tons of matcha, ranked first in China by export volume, and made its first large-scale export to Japan. Its “leading enterprise + alliance enterprises (cooperatives) + farmers” model has helped nearly 200,000 tea farmers increase their income.
In the first eight months of 2026, Jiangkou County's matcha production and sales reached 2,750 tons, with output value of RMB 550 million, as it pursues the full-year targets of 5,000 tons and RMB 1 billion.
Guangdong-Guizhou cooperation has invested a total of 71.45 million yuan to build the full Tongren matcha industry chain covering cultivation, processing, and sales. Tongren has built 2 of the world's largest single matcha workshops and 9 first-class automated matcha milling lines. Guizhou Tea Group's matcha output exceeded 2,500 tons in 2025, while the Greater Bay Area consumer side has also seen new scenarios such as dedicated stores and matcha craft beer.
The tea industry group of the National Science and Technology Mission Team and the Guangxi Science and Technology Mission Team’s Sanjiang Team recently visited the Buyang Tea Garden in Bajiang Town and the Baxie Black Tea Base in Dudong Town, Sanjiang Dong Autonomous County, to provide on-site technical services covering winter pruning, base fertilizer application, garden clearing, green prevention and control, and soil improvement.
Caffè Nero has partnered with sports nutrition brand Myprotein to launch two iced drinks in more than 600 UK stores: Iced Vanilla Protein Matcha Latte and Iced Vanilla Protein Latte, containing 24 grams and 25 grams of protein respectively, with fewer than 160 calories per cup. Caffè Nero disclosed that iced drinks already account for 14.7% of its total beverage sales, and iced drink sales rose 52% year on year in the last financial year. The two sides expect more recipes to be launched in January next year.
From October 14 to 15, Jiang Yongwen, Secretary of the Party Committee of the Tea Research Institute of the Chinese Academy of Agricultural Sciences, led a team to Jianhe County and Leishan County in Guizhou Province to conduct industrial research and technology support work. They held discussions and exchanges locally on optimizing the variety structure of tea plants, green prevention and control in tea gardens, improving tea processing techniques, and developing talent teams, and provided technical guidance on tea garden development, intensive processing, and derivative product development in Leishan County.
On October 22, the 2026 National Jasmine Tea Production and Marketing Situation Analysis Meeting was held in Hengzhou, Guangxi. At the meeting, the Report on China's Jasmine Tea Production and Marketing Situation was released and a ceremony was held to release a series of jasmine tea standards. The standards cover links including planting-base management, fresh-flower quality grading, cultivation techniques, and finished-tea processing.
China Tea Market statistics show that in September 2026, Dafo Longjing trading volume fell 3.54% year on year, trading value rose 11.12%, the average price increased to CNY 254.16 per kilogram, and the price index was 64.0. The restoration of some tea gardens in surrounding production areas to cultivated land is regarded as one of the backgrounds behind supply contraction and the upward price movement.
The September 2026 Xinyang Maojian Index released by the China Tea Marketing Association was 52.3. In that month, Xinyang Maojian sales volume was 35.9 tonnes, up 54.9% year on year; sales value was RMB 25.876 million, down 0.6% year on year; and the average price was RMB 1,000.60 per kilogram, down 35.8% year on year. By grade, Grade 4 Maojian recorded sales of 10.21 tonnes at an average price of RMB 59 per kilogram, making it the grade with the largest sales volume.
The China Tea Marketing Association and other institutions released the Anxi Tieguanyin Index for September 2026 at 71.1. In that month, the Anxi China Tea Capital's maocha trading volume was 1,926.8 tons, with a transaction value of 223.5088 million yuan, down 10.4% and 25.01% year-on-year respectively, and the average transaction price fell 1.88% year-on-year. Weather delayed the autumn tea market and reduced supply, while demand in sales areas was weak and merchants were cautious in restocking, jointly causing a decline in both volume and price.
Sheng Wenbin, a member of the Youth Working Committee of the China Tea Marketing Association, shares his journey from veteran to leader in improved tea seedling cultivation, and outlines three future plans focusing on digital seedling cultivation, cross-regional seedling supply, and youth talent development.
